http://www.pbrgraphics.com/blog/ Information about PBR Graphics, printing, marketing, mailing, Adobe, Quark and Microsoft software Thu, 29 Oct 2009 14:47:14 +0000 http://wordpress.org/?v=2.8.5 en hourly 1 http://www.pbrgraphics.com/blog//2009/10/29/fight-email-list-attrition-with-direct-mail/ http://www.pbrgraphics.com/blog//2009/10/29/fight-email-list-attrition-with-direct-mail/#comments Thu, 29 Oct 2009 14:46:22 +0000 Administrator http://www.pbrgraphics.com/blog/?p=114 “Fight Attrition with Direct Mail” is an article from Acxiom, a company specializing in database marketing services. It highlights how direct mail is still an important part of any company’s marketing mix. With so many channels – social media, sponsored searches, email, web banner ads – it’s easy to overlook more traditional channels such as direct mail, outbound prospecting and face-to-face networking compliment e-marketing.

Read the article here.

]]> http://www.pbrgraphics.com/blog//2009/10/29/fight-email-list-attrition-with-direct-mail/feed/ 0